GAMIFICATION: Marketing for to Motivate, fun and Loyalty

Highway to Enterprise Development

Hello friends!

Some of You will ask this is the GamificationThe Gamification is the use of games in non-recreational environments in order to maximize the motivation, effort, fun and loyalty as well as other values.

Today we are surrounded by communities in social networks, websites and other digital media, but it is often difficult to keep up or stimulate activity and interaction of the members of that community, from here we can guarantee that gamification is the activity which provides greater interaction and user involvement with the brand, product or service.

We are hooked to the games, or what the millions Candy Crush players would say

The gamification has become an important tool for different areas such as Digital Marketing, Training, Customer Experience, or plans of productivity in the company, because it offers interesting qualities:

  • Engagement
  • To improve the user experience (UX)
  • To incite interaction and…

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